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Let’s Be Plastic Free: A Social Media Advocacy Campaign


Student standing with $1000 Environmental Contest Winner cheque
Clara, a student at Mira Loma High School, took first place in the 2022 Caring for Our Watersheds competition. Clara demonstrated her design skills and political savvy with her project to advocate for passage of the 2022 California Plastic Waste Reduction Regulations (CPWRR) Initiative and a reduction in the consumption of single-use plastic. Clara aims to raise awareness and garner support for the initiative and cause, and to that end, has designed several appealing infographics which she shared online through public social media ads. Clara’s proposal was well-written, thoroughly researched, and clearly presented. By implementing her project, she was able to further education and outreach on the monumental problem of single-use plastic waste.

Infographic on the plastic waste reduction regulations initiative Recycling poster